Learn more about Present and our mission

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Time is our most valuable asset.
We want to help you spend it the right way.

Our mission

Hi, we are Present - a brand dedicated to enabling a healthier phone-life balance for people everywhere. It is our goal to make your every day more memorable by living in the moment, being with your loved ones, and working on your goals. Time is a present and we want you to enjoy yours to the fullest. That’s why we design products that make it easy to put down the phone so you can focus on what’s most important.

Our Story

During the pandemic, when everything around us suddenly changed and we had to learn new ways of building up personal and professional relationships, we have clearly noticed our dependency on smartphones. We realized a growing discrepancy of how we wanted to spend our time vs. how we were actually spending it. Scrolling through social media, checking emails, streaming videos or playing games on our phones was a constant distraction. Lina and I were already annoyed by some of our phone habits before the pandemic, but this feeling got supercharged during the lockdowns.

When we first started with our initial research we had underestimated how big the actual issue is. The topic of problematic phone use and smartphone addiction was already widely discussed among scholars, with a clear consensus that high phone use can negatively impact us in various aspects of our lives. After understanding the magnitude of the problem and seeing how many people were affected in various ways we decided to dedicate more of our time to find potential solutions. Easier said than done, as we are competing with some of the biggest players in tech who are investing billions of dollars every year to engage their audience even more. After all, higher screen time and higher engagement also means more profits for them.  

"The only way to solve a problem is to acknowledge that there is one in the first place"
"Motivation is what gets you started. Habit is what keeps you going." - Jim Rohn
Our Approach

Instead of fighting one app/ software with another app/software we decided to take a slightly different approach with hardware and focused on two things:

  • How does habit formation (and in the tech world engaging product design) work and how can we use this understanding to break bad habits?
  • How could a potential hardware component in our solution look like? Something that does not only limit certain functionalities of your smartphone by using software, but actually would allow us to put the phone down every once in a while without the fear of missing out or worrying about availability?

If you want to learn more about why we have decided to develop a hardware solution, read our blog post about the power of habits :)

People Behind PRESENT
Meet our team
Lukas Schunkert

Lina Meyer

Advisor IOT 
Rasmus Rasmusson